Agency vs Inhouse Calculator

Agency vs In-house Calculator

Enter the information in the fields below, and the tool will give you a cost difference based on your answers.

How It Works

The following total cost of in-house team per month is auto populated below. You can change the numbers to fit what your total cost is, or what you believe your cost will be.

Salary information chart for in-house marketing team costs

Source: Glassdoor Salary Data.

Average Monthly Costs $34,000 (SEO, PPC, SMM, Graphics, Webdev & Marketing Manager)

Average Agency Monthly Cost: $3,500

Average Pay Per Click Budget Small / Medium Sized Businesses $5,000 - $10,000

Average Pay Per Click Management Fee Ranges from 10% - 30% of Spend

Most Agreements are Minimum 12 Months


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